Instagram is the fastest-growing social media platforms, Instagram has quickly gained over one billion active users. From a simple photo sharing app to a powerful digital marketing tool where the influencers and businesses of all sizes reach their target audiences by using this, Instagram comes a long way. According to Instagram Business, about 60% of people are using this platform to discover new products, about 80% people of them follow at least one brand. 200 million accounts check out a business profile each day, and 66% of profile visits are from non-followers.
In this article you are going to know how you can make money on Instagram, increase your followers and the right business model.
Instagram is the one of the mostly used social media sites. You can make big money on Instagram. Most of the celebrities around the world using this platform to make money. If you want to make on Instagram but you are not one of the world’s most well-known celebrities, your estimated earnings may vary depending on the following count, engagement, reputation, and more.
1. Sell Physical And Digital Products
Over the last few years, Instagram has turned into a strong sales generator for the right eCommerce store. Most of the people are using this platform to discover and buy products. If you are new to this, you could start a dropshipping business so you don’t have to ship your own products or handle returns. You can also look into choosing an ecommerce platform or website Amazon, filpkart to launch an ecommerce website, then use your Instagram as another marketing channel. You just have to add links to your content in your Instagram account. If you want to switched to an Instagram creator account, you can create shoppable posts to sell physical products in-app. You just write a call to action and include a website link in your bio, so that interested followers can learn more about your offer.
2. Promote Affiliate Links
You can make money with affiliate marketing and for that you need to join high paying affiliate programs so, that you can add affiliate links to your Instagram and make a commission on every sales you generate. It does not matter how many followers you have, you can insert a clickable link in your Instagram bio. Since Instagram has a solid user base of engaged people, it is the perfect place to promote the affiliate links.
You can do this by look into joining affiliate networks. You can also join individual affiliate programs right from a company’s website or by searching “COMPANY + affiliate program.” Instagram followers pay close attention to Instagram posts, so you can use captions to tell about affiliate marketing links and grab the attention of people. But all links in Instagram posts are non-clickable, so adding a URL is not the good idea because they have to copy the link manually from your text. In this case it is better to write a call to action and invite users to click on the link in your bio.
3. Publish Sponsored Posts
Influencer marketing is on its rise, most of the people say that they are more likely to trust content shared by common people than brands and customers want to get referrals from friends before making a purchase. Since users want the transparency on Instagram, all influencers need to disclose sponsored posts.
You don’t need to have huge following to start making money with sponsored posts. Most of the brands pay close attention to the engagement rate, so even big brands want to work with nano and micro influencers, when they choose the right influencer.
4. Become A Brand Ambassador
Sponsored posts work well on Instagram, but most companies want to establish long-term relationships with influencers, so they can looking out for a brand ambassadors who can promote a company’s products on regular basis.
Instagram is now the most preferred channel for influencer marketing and also the perfect place for users to find brand ambassador programs and collaborate with companies to promote their products. Most brand ambassadors sign contracts with brands to promote their products. Big brands are send their free products to influencers so they can review and promote their products.
5. Create Visual Content For Sale
In Instagram People are upload 100 million+ photos & videos daily. However, it is not enough for brands to upload overly polished professional photos of their product to stand out from the crowd. Businesses of all sizes want to publish content created by their customers. Because modern customers want authenticity, so they can pay close attention to user-generated content.
Incase of travel industry, companies can invite their real travelers to take photos and make videos that showcasing their good experiences while staying at brand properties in exchange for free accommodation and payment.
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